Product details
Want the London look? Magnif'eyes Eye Primer is the perfect product to prime your eye look.

Use to extend the wear or your eyeshadow and prevent  creasing smudging and transfer!!

Apply to eyelid before eye makeup and blend in with fingertips or a brush. Finish with Rimmel London eyeshadow.

The Magnifeyes Eye primer is the ideal product for ensuring your eyeshadow wears for up to 24 hours.  

Rimmel London is an inner confidence that how we look is always cool, irreverent, never predictable and always evolving.

Rimmel is not perfection or intimidating,  it is like  London : young, urban, eclectic, edgy.

It is expression with no rules, it is real, it is accessible. Get the London look.